AI-Driven Growth Marketing Strategies
Revolutionize Your Marketing Approach and Achieve Unmatched Growth
Enhance your team's capabilities with our specialized AI-Driven Growth Marketing Strategies program, designed to empower your business with state-of-the-art AI tools and techniques in marketing, tailored to your specific needs.
20 WEEKS / 68 HOURS
HYBDRID ONLINE LEARNING
Increase in Marketing Efficiency
+30%
"Companies that have implemented AI in their marketing strategies have seen a 30% increase in marketing efficiency, achieving better results with fewer resources."
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- McKinsey & Company
Reduction in Customer Acquisition Cost
-50% ​
"Organizations that use AI in marketing have reduced customer acquisition costs by up to 50% by optimizing segmentation and personalization."
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- Forrester Research
Increase in Campaign Revenue
+25% ​​
"AI-driven marketing campaigns have generated a 25% increase in revenue by more effectively personalizing the customer experience."​
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- MIT Sloan Management Review
"Empower Your Marketing Team with AI-Driven Excellence"
Why Choose This Program for Your Business?
In today’s competitive market, traditional marketing strategies are no longer sufficient. Our program offers an in-depth exploration of AI technologies, equipping your team with advanced tools and knowledge needed to stay ahead. Transform your marketing efforts, optimize performance, and achieve exceptional growth with AI-driven strategies that deliver highly personalized customer experiences and a competitive edge.
“Companies that leverage AI see a 30% increase in marketing efficiency and a 25% boost in revenue.”
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– McKinsey & Company
Who Will Gain the Most Value?
This program is ideal for companies looking to integrate AI into their marketing frameworks, enhancing strategic decision-making with AI-driven insights and leveraging advanced technologies for substantial and sustainable growth. It is designed for Marketing Leaders who drive strategic initiatives and guide their teams in AI integration, Senior Marketing Managers who implement advanced strategies to optimize campaigns and performance, and Growth Strategists who use AI to design and execute innovative growth strategies.
AI EXCELLENCE, VALIDATED BY EUROPE’S BEST
At the end of the program, your team will receive a completion certificate that validates their expertise in AI in Marketing, with the option to obtain a certificate endorsed by TEP Institute, a leading European institution in artificial intelligence and advanced technology.
What Your Team Will Learn
BASIC
STARTER
6 weeks / 20 hours
MODULES (6)
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Introduction to AI in Marketing: Core concepts of AI and its role in modern marketing practices.
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AI Tools and Technologies Overview: Key tools and platforms that are transforming marketing strategies.
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Data-Driven Insights Basics: Fundamentals of using AI for data analysis, predictive forecasting, and improving decision-making.
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Building AI-Enhanced Campaigns: Basic techniques for incorporating AI into marketing campaigns to boost effectiveness.
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Ethics and Best Practices in AI: Understanding ethical considerations and best practices in applying AI to marketing.
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Getting Started with AI Integration: Initial steps for integrating AI into your current marketing processes and technology stack.
AI Fundamentals for Marketing
ADVANCED
7 weeks / 23 hours
AI-Enhanced Marketing Strategies
MODULES (7)
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Developing AI-Enhanced Campaign Strategies: Crafting and executing advanced marketing campaigns powered by AI to maximize reach and engagement.
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Advanced Personalization Techniques: Leveraging AI to deliver highly personalized marketing experiences and improve customer segmentation.
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Predictive Analytics for Marketing: Using AI for predictive analytics to forecast trends, customer behavior, and campaign effectiveness.
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AI Integration with Marketing Technologies: Seamlessly integrating AI with existing marketing technologies and platforms to enhance functionality and efficiency.
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Managing AI-Driven Marketing Transformation: Leading your marketing team through the process of AI adoption and managing organizational change.
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Ethical AI in Marketing: Navigating ethical considerations and ensuring fairness in AI-driven marketing practices.
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Long-Term AI Strategy Planning: Developing a strategic roadmap for incorporating AI into your long-term marketing strategy to drive sustained growth.
EXECUTIVE
7 weeks / 25 hours
Strategic AI Leadership in Marketing
MODULES (7)
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Strategic AI Planning and Vision: Developing and implementing a high-level AI strategy aligned with organizational goals and marketing objectives.
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Leading AI-Driven Marketing Transformation: Guiding your marketing team and organization through the adoption of AI technologies.
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Advanced AI Integration: Techniques for seamlessly embedding AI into various marketing frameworks and platforms.
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Managing Change and Innovation: Overseeing organizational change related to AI adoption and fostering a culture of innovation.
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AI-Driven Marketing Metrics and KPIs: Defining and measuring key performance indicators to assess the impact of AI initiatives on marketing success.
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Ethical Leadership in AI: Ensuring ethical practices in AI applications and navigating challenges related to fairness and transparency.
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Long-Term AI Strategy Development: Crafting a sustainable, long-term AI strategy to continuously drive growth and maintain competitive advantage.
Want more details? Download our comprehensive program brochure to explore everything this course has to offer.
Program Features: Tailored for Corporate Success
PRACTICAL AI TOOLS
Equip your team with cutting-edge AI tools for automating tasks, enhancing productivity, and generating actionable insights.
Real-World Applications
Apply AI strategies through hands-on exercises, case studies, and real-world scenarios directly relevant to your company's processes.
Expert Guidance
Gain insights from industry leaders and AI experts with extensive experience in implementing AI-driven strategies.
Interactive & Personalized Learning
​Engage with tailored learning experiences that adapt to your team's needs, featuring interactive elements such as quizzes, assignments, and live workshops.
State-of-the-Art Curriculum
Access a curriculum that spans foundational AI concepts to advanced techniques, ensuring a thorough understanding of AI integration in your field.
Industry-Aligned content
​Stay current with content designed to align with the latest advancements in AI and your industry’s best practices.
CERTIFICATE VALIDATED BY EUROPE'S BEST
Each of our programs is validated by TEP Institute, a European institution at the forefront of innovation in artificial intelligence, ensuring unparalleled quality and expertise.
Scalability and Flexibility
Adapt our program to fit teams of any size and organizational structure, ensuring a tailored experience that meets your specific needs.
Testimonials
CRISTINA CAMPOS PEREDO
Founder and CEO of ProsperIA
ÓSCAR DEL MORAL QUEIPO
CHIEF GROWTH OFFICER de TEP INSTITUTE
At PROSPERiA, we were fortunate to have Ulises mentor us during a critical stage in the development of retinIA, our artificial intelligence platform designed to prevent blindness. Ulises stood out not only for his deep knowledge and experience but also for his genuine commitment to our mission. Thanks to his guidance, we were able to reevaluate and optimize our customer acquisition cycle, as well as discover new strategic tools and channels that have significantly improved our sales results.
Ulises has played a pivotal role in shaping our AI-driven B2B initiatives at TEP Institute. His expertise has been instrumental in the validation of our educational programs and in aligning our strategies with the latest AI applications in sales and marketing. His insights are invaluable, and I highly recommend him as a trusted AI consultant for businesses looking to innovate and grow.
Learn from the experts
Ulises De la Cruz
With more than 15 years of experience driving growth and innovation in the education, EdTech, and creative industries, he has held key roles such as CEO, Chief Commercial Officer, and Head of Growth. His ventures span from the oil industry to the creation of flexible workspaces and business solutions in Mexico.​
He specializes in AI-driven business growth strategies, using advanced technology to empower companies. As Strategic Partner and AI Expert Instructor at TEP Institute, a leading European institution in artificial intelligence, he has contributed to the development and validation of high-impact educational programs. Additionally, as a mentor, he has guided startups through transformational growth, playing an active role in global accelerators such as Lablab.ai in Sweden and The Unknown Group in the Netherlands, primarily assisting companies in the EdTech and HealthTech sectors.
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Ulises holds an MBA from Lingnan (University) College, Sun Yat-sen University, in partnership with MIT, and a Master’s in Energy Management from Tecnológico de Monterrey. He has earned multiple certifications, including AI for Sales from AICERTs. He is passionate about sharing knowledge and empowering professionals and businesses through innovative, AI-driven strategies.
Invest in your Marketing Team's Future
$6,900usd
or
$950usd / module
Ideal for Small to medium-sized enterprises (SMEs), startups, and departments within larger organizations.
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6 live sessions of AI Fundamentals for Marketing course (6hrs total)
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2 Q&A sessions (2hrs total)
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12 Hours of Platform-Based Learning
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Overview of AI Tools for Sales
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AI Fundamentals for Marketing Toolkit​
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LMS access during the course with program related resources
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Recorded Q&A sessions provided at the end of the program​
Starter
Marketing Training Package
Advanced
Marketing Training Package
$10,500usd
or
$1,300usd / module
Ideal for Establish companies SMEs looking to scale, and teams within larger organizations that want to leverage AI to optimize their sales strategies.
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7 live sessions of AI- Enhanced marketing strategies course (7hrs total)
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2 Q&A sessions (2hrs total)
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14 Hours of Platform-Based Learning
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In-depth exploration of Marketing Tools and Strategies
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AI-Enhanced Marketing Toolkit​
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LMS access with advanced-level resources for 30 days
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Recorded Q&A sessions provided at the end of the program​
Executive
Marketing Training Package
$16,500usd
or
$1,800usd / module
Large corporations, global enterprises, ans senior leadership teams that need to integrate AI at a strategic level within their sales processes.
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7 live sessions of Strategic AI leadership in Marketing (7hrs total)
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Development of a strategic AI-driven marketing roadmap
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3 Q&A sessions with personalized guidance (3hrs total)​​
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14 Hours of Platform-Based Learning
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Excutive AI-leadership in Marketing Toolkit​
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LMS access with extensive AI related resources for 3 months
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Recorded Q&A sessions provided at the end of the program​
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Bonus: 1-Hour Strategic Session on Leading AI Adoption in Marketing
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Recorded Q&A sessions provided at the end of the program
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